1. What are cookies?

Cookies are small files, that save your preferences on websites for future visits. Websites save cookies locally on user’s device, with which he/she/it is browsing on the internet. Cookie’s sole purpose is to identify certain devices and save user’s preferences they chose on their previous visit. Cookies help web pages to identify whether user has already visited certain web-page and in more advanced applications, cookies can help to properly adjust certain settings.
Saving of cookies is controlled by the browser, that user is using – he/she/it can enable or disable saving of cookies at any time in his/hers/its browser, under browser settings.

2. Why are cookies necessary?

Cookies’ fundamental purpose is to enhance user experience on website. They are used for storing data about website’s status (details about website settings/preferences), they help with execution of web services (such as e-commerce), collecting user statistics and traffic on webpage, user’s habits, etc.
In short, cookies help us to evaluate performance of our website.

3. Cookie control

Saving and managing cookies is managed completely by user’s internet browser. He/She/It can choose to either enable or disable saving cookies in the browser. Cookies which are already saved in browser can also be easily deleted; for more info about cookies, please visit
If you do this (delete or disable them), however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.

4. Cookies that we use:


Cookie name Description Validity Cokies
_ga Cookie is used to track user statistics and to differentiate users. 2 years
_gid Cookie is used to track user statistics and to differentiate users. 24 hours
_gat Cookie is used to track user statistics and to throttle request to analytics. 1 minute
etBloomCookie_optin_4 Cookie used to track cookie policy acceptance. 24 hours
wordpress_test_cookie Cookie is used to test browser permisions for cookie usage. Until browser closing